Common Sales Objections Template

Teach your sales team to convert the hardest sales objections into a sale.

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Common Sales Objections Template

Why use the template?

Every sales rep will face sales objections.

Our sales team was fumbling the most common sales objections.

And we were losing deals because of it.

When I developed this simple Common Sales Objections Template and integrated it into our daily sales playbook, things changed.

We started turning objections into sales. Deals we would have lost, we were winning.

Click "Add to Cart" to access the AI-powered Google Sheet template.

What’s inside the template

You will be able to access the most common sales objections we hear and the responses we train our team on. Plus, be able to generate your own responses for your own team.

Here is what's inside:

  • Common Sales Objections Template: a simple blank template to input the most common objections your sales reps hear and the responses you will train them to say.
  • Example Template: this is to give you inspiration or copy directly from our experience selling B2B SaaS. The key here is to reinforce these responses in your team trainings over and over again.
  • AI-Powered Objections Response Generator: I love this. Simply enter your URL and we'll generate the most common objections that your sales reps likely hear with potential responses to use.
Sales Objections Response Generator (AI-powered)

How to use the template

I'm telling you. These are simple training tools that are so easy to implement. But they're also easy NOT to do.

And many teams never train this hard.

Be one of the few leaders to reinforce training for all aspects of your sales team's game and you will reap the rewards.

This is how I recommend you use the template: 

  1. Explore all tabs before starting.
  2. Check the example tab to see if that aligns with your business or not. If so, feel free to copy / adapt for your business.
  3. Get the AI plugin I use or copy the GPT prompt into whatever AI tool you use to generate your own objections and responses.
  4. Finalize the content for your sales team.
  5. Train them. Train them again. Role play. Train them some more.

This stuff works. The basic fundamentals of B2B sales can be overlooked. Practice the fundamentals with your team to win long-term.

When you click "Add to Cart", I'll immediately email you a link to the Google Sheet template.

If you run a sales or marketing team, also check out the related templates and playbooks below to access everything else I use for our teams.

$ 0 USD

Overview

Click "Add to Cart" above. When you checkout, you will immediately receive an email with a link to your download. Zero-risk, 100% satisfaction guarantee.

Product Description

Department
Sales
File Type
Templates
Format
Google Sheet
Release
Mar 4, 2025

Top reviews from SaaS Executives

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“My job just became so much easier! I’m all about working smarter, not harder.”

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“These are GOLD! I was having to build all of this from scratch.”

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Nick C.
Director Sales
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“This is exactly what I was looking for. A repeatable playbook I could plug-n-play for our business.”

Growth Business Template Avatar - Michael
Michael P.
Chief Executive Officer
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“I feel more confident hitting our revenue goals now than I ever have.”

Growth Business Template Avatar - Jessica
Jessica P.
Sr. Director of Demand Generation
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“My job just became so much easier! I’m all about working smarter, not harder.”

Growth Business Template Avatar - Clark
Clark A.
VP of Sales
Growth Business Template - Star

“These are GOLD! I was having to build all of this from scratch.”

Growth Business Template Testimonial - Nick
Nick C.
Director Sales
Growth Business Template - Star

“This is exactly what I was looking for. A repeatable playbook I could plug-n-play for our business.”

Growth Business Template Avatar - Michael
Michael P.
Chief Executive Officer
Growth Business Template - Star

“I feel more confident hitting our revenue goals now than I ever have.”

Growth Business Template Avatar - Jessica
Jessica P.
Sr. Director of Demand Generation
Growth Business Template - Star

“My job just became so much easier! I’m all about working smarter, not harder.”

Growth Business Template Avatar - Clark
Clark A.
VP of Sales