VP of Marketing Playbook
Everything you need to run marketing at a venture-backed SaaS company.
Click "Add to Cart" below. When you checkout, you will immediately receive an email with a link to download.
- Premium design
- Customizable files
Lifetime access from any device
Why use the template?
I am the VP of Marketing for a venture-backed, B2B SaaS company that grew revenue from $2 million to $18 million in under 3 years.
Last year, we were acquired for a multiple of our revenue. I now run marketing for multiple brands within our parent company portfolio.
The VP of Marketing playbook is a compilation of the AI-powered operating templates that I have developed over my career in software marketing. It is designed to help you grow your brand and drive demand for your sales teams.
To save money, download my complete Go-to-Market Playbook. I bundle all templates from my VP of Marketing Playbook, VP of Sales Playbook and Management Best Practices Playbook. It's the super pack of every system and framework my teams use to grow revenue.
When you click “Add to Cart” on the right and checkout, I will immediately email you the PDF document with links to every template.
I'm so confident this will transform your career that I'm covering you with our 100% Satisfaction Guarantee. If you don't get immediate value, you get your money back.
What’s inside the template
I bundle all my 2025 marketing templates worth a total value of $375 that I'm making available for ONLY $87 because our mission is to make executive-level education affordable and accessible to anyone in the world.
Here is everything you get inside my B2B marketing playbook:
- Account-Based Marketing Template
- Ad Swipe File ($25 value)
- Advertising Campaign Template ($43 value)
- B2B Buyer Persona Template ($17 value)
- B2B Buyer Journey Mapping Template ($25 value)
- Brand Guidelines Template ($20 value)
- CAC Calculator Template ($15 value)
- Competitor Analysis Template ($10 value)
- Content Strategy Template
- Demand Generation Strategy Template ($20 value)
- Go-to-Market Checklist Template
- Go-to-Market Org Chart Template ($15 value)
- Ideal Customer Profile Template
- Keyword Research Template ($15 value)
- Landing Page Swipe File ($10 value)
- Lead Scoring Template
- Marketing Attribution Template
- Marketing Budget Template ($45 value)
- Marketing Calendar Template
- Marketing Campaign Template ($20 value)
- Marketing Tactics Database
- Market Positioning Map Template ($10 value)
- Pricing Strategy Template
- Social Media Strategy Template ($39 value)
- Unique Selling Proposition Template
- UTM Builder Template
- Voice of the Customer Template
How to use the template
It has taken me over 100 hours to build these templates. My goal with sharing them with you is to help you hit your brand and demand goals.
I want to hear that you blew out your lead and pipeline targets to earn a huge bonus. I want to hear that your team became more focused, doing fewer things exceptionally well.
When you receive access to the VP of Marketing Playbook pdf, it will include links that will enable you to make a copy of each template (see example image below). You can then save the templates and customize them for your team.
The VP of Marketing playbook has given me profound clarity.
Clarity in understanding how to build a brand and grow demand.
Clarity in strategies to drive traffic and convert traffic into leads.
Clarity in leading our marketing teams and giving them confidence in me.
I trust it will do the same for you.
Get the VP of Marketing Playbook now by clicking "Add to Cart". Then checkout.
If you need help building a custom marketing playbook for your company, reach out to see if you qualify for our consulting services.
VP of Marketing Playbook
Everything you need to run marketing at a venture-backed SaaS company.
VP of Sales Playbook
Everything you need to run sales at a venture-backed SaaS company.
Click "Add to Cart" below. When you checkout, you will immediately receive an email with a link to download.
- Premium design
- Customizable files
- Lifetime access from any device
Top reviews from SaaS Executives
“These are GOLD! I was having to build all of this from scratch.”
“This is exactly what I was looking for. A repeatable playbook I could plug-n-play for our business.”
“I feel more confident hitting our revenue goals now than I ever have.”
“My job just became so much easier! I’m all about working smarter, not harder.”
“These are GOLD! I was having to build all of this from scratch.”
“This is exactly what I was looking for. A repeatable playbook I could plug-n-play for our business.”
“I feel more confident hitting our revenue goals now than I ever have.”
“My job just became so much easier! I’m all about working smarter, not harder.”
“These are GOLD! I was having to build all of this from scratch.”
“This is exactly what I was looking for. A repeatable playbook I could plug-n-play for our business.”
“I feel more confident hitting our revenue goals now than I ever have.”
“My job just became so much easier! I’m all about working smarter, not harder.”
Our Resources
Our templates give you complete flexibility to choose exactly what you need to unlock growth. Whether it’s defining your ICP, mapping the buyer journey, optimizing your sales process, or building forecasts—our templates make it easy to get started fast and execute with precision.
Our go-to-market playbooks are designed to guide executives from a place of uncertainty to hitting aggressive sales and marketing goals. Each playbook is a step-by-step roadmap built to help you confidently navigate the most critical growth stages and scale your business.
Work with us to develop a custom sales and marketing playbook tailored specifically to your company. We’ll collaborate with you to define a winning strategy and tactics, leaving you laser-focused on execution and results. No guesswork—just clear, actionable steps designed for growth.
